Business 100 – 2014

Neil Sweeney/JUICE Mobile

Neil Sweeney is the president and CEO of JUICE Mobile, a mobile ad tech firm he founded in 2010. JUICE Mobile has been recognized as a leading independent mobile firm in North America and was awarded Canada’s Most Promising Digital Media Company at the 2012 Digi Awards. In 2011, the Digi Awards also named Neil Canada’s Top Digital Executive. This year, JUICE Mobile was named one of the Companies-to-Watch by Deloitte and Neil became a finalist for the EY Entrepreneur of the Year Awards in the Emerging Entrepreneur category.

Born in Toronto, Neil has an M.B.A. from the University of Edinburgh. At 12, he worked at a local water park with his cousin, an experience that developed his interest in business and appreciation for working with family.

“Irish heritage to me means supporting others, building bonds and being aggressive in the business world,” says Neil, who is fifth-generation Irish American. Neil has excelled in the technology, media and entertainment industries for more than 15 years.